We have created the first CEO Masterclass dedicated to leaders who want to learn all the aspects to becoming a great and inspiring CEO and generate super returns. Dive into our 20 chapter, 5-module course available to you on web and mobile.

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Masterclass Modules


CEOs who have applied the Masterclass experience:

  • Their businesses achieve outperformance again competition within months

  • Set their business up to double, triple or quadruple in value within a few years

  • Set up a fellowship around them who co-own the business and a culture which unites their company

  • Move from stressful leadership to personal high performance and Inspiring leadership

Overall the CEO masterclass gives you all the top level guidance and practical steps with these 4 leadership areas which allows your business to transform.

These are some of the CEOs inspired by CEO Masterclass  

The Problem

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2/3 of CEOs struggle to do the job. Source : Secret of CEO

No business school or academic institution has in-depth dedicated CEO knowledge or expertise

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Over 60% of CEOs are not trusted and over 63% no credibility. Source : Edelman and Forbes

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We need a new approach for leading as CEO and that is why we created CEO Masterclass.

Over 80% of CEOs and senior leaders are stressed

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90% of small and medium sized businesses go bust within 10 years

Steve Tappin


Steve has coached over 500 CEO's globally including top leaders across UK, China and Silicon Valley.

In 2017, Xinfu, the CEO Specialist company, co-founded by Steve, won the global award for Professional Service for the Best Leadership of a Mould Breaking Firm 

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Co-wrote "The Secrets of CEOs .- 150 leaders on business, life and leadership" and "The Secrets of Chinese CEO


TV host

Hosted 9 series of the BBC CEO Guru tv show